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Standout day for Dendor

Leading the way at this year’s Shropshire County show was Dendor 1 Lilac Wine 37th and her calf Dendor 1 Lilac Wine 46th from the Jones family. This exceptional outfit beat off stiff competition in the female section winning her class, taking the female and overall championship. She is out of Dendor 1 Lilac Wine 30th, a successful female line and sired by Dendor 1 Nairobi. Judge for the day Mr Michael Clark, Malmesbury, Wiltshire stated she was an outstanding second calver, with true potential.

Dendor 1 Lilac Wine 37th and her calf Dendor 1 Lilac Wine 46th

Regular showring competitor JC 1 Austin secured the male and reserve overall championship, continuing his impressive run of success in the ring. A well-seasoned and accomplished bull, JC 1 Austin added another title to his growing list of accolades, this time shown expertly by young handler Liam Jackson-Carr. Born in April 2023, JC 1 Austin is sired by Coley 1 Vincent and out of Coley 1 Dowager 545. He stood out in a highly competitive field, overcoming strong opposition from bulls across four classes to claim his latest honours.

JC 1 Austin

Next in the line-up and making the journey from Caersws, Powys was Dendor 1 Boof, representing the consistently strong Dendor team. Building on his success at the Christmas Calf Show in 2024, this 2023-born bull, sired by Solpoll 1 Vanquish and out of Dendor 1 Ruby 34th, impressed Mr Clark to win his class and ultimately secure the reserve male champion title.

Dendor 1 Boof

Also flying the flag for team Dendor was Dendor 1 Bryn, a March 2024 born bull, who topped his class. The combined success of these two young bulls highlighted the depth and quality of the Dendor breeding programme on the day.

In the youngest class of the day, Ashdale 3 Queen 956 made a strong impression, continuing her showring success. Previously awarded junior female and reserve supreme champion at the 2024 Christmas Calf Show, this promising young heifer upheld her reputation with a confident performance.

Bred by the Thorne family of Pembrokeshire and now jointly owned with  Miss H Whittaker of Halifax, Ashdale 3 Queen 956 is sired by Fisher 1 Profile P456 and out of Ashdale 3 Queen 770. Born in May 2024, she was one of the youngest Hereford entries on the day, showcasing both the quality and potential of the breed’s rising stars.

Ashdale 3 Queen 956

Harvest 1 Vienna, from G & D Sharman, was awarded the prestigious William Everall Perpetual Silver Challenge Trophy, presented to the best Hereford animal bred within the county of Shropshire. This eye-catching September 2023 born heifer, sired by Solpoll 1 Pounder and out of Classic 1 Vienna, stood out in a competitive field. Her stylish presence and strong breeding credentials marked her as a standout representative of Shropshire-bred Herefords.

Interbreed success

This was an impressive interbreed competition with notable success for the breed. The first trophy of the event was awarded in the pairs competition which brought together the male and female champions from each breed. Representing the Herefords were JC 1 Austin and Dendor 1 Lilac Wine 37th, a striking and well-matched pair. Among the six competing pairs, the judge praised their similarity in type and overall power, which set them apart and earned them the top spot.

JC 1 Austin and Dendor 1 Lilac Wine 37th

Taking the overall interbreed champion was Dendor 1 Lilac Wine 37th from the Dendor family. Mr Jim Barber congratulated her lovely kind appearance, with a good udder and being a well-balanced cow, working hard to feed her calf.

Full Results List

Breed and female champion – Dendor 1 Lilac Wine 37th – DE, ED & AL Jones

Reserve breed and male champion – JC 1 Austin – L Jackson-Carr

Reserve male champion – Dendor 1 Boof – DE, ED & AL Jones

Reserve female champion – Ashdale 3 Queen 956 – Miss H Whittaker

William Everall Perpetual Silver Challenge Trophy – Harvest 1 Vienna – G & D Sharman

 

Pair of animals, must be the property of the same exhibitor

1st – DE, ED & AL Jones

2nd – A & P Massey

3rd – Mrs S Gethin

Group of three animals, must be property of the same exhibitor

1st – A & P Massey

Bull born on, or between 30th June and 1st September 2022

1st – JC 1 Austin – L Jackson-Carr

2nd – Hallwood 1 Allspice – R Shaw

3rd –  Mairwen 1 Tawel Nos – Miss E Lloyd

Bull born on, or between 1st July 2023 and 31st December 2023

1st – Dendor 1 Boof – DE, ED & AL Jones

2nd – Maxstoke 1 Bounder – Mr C Jones

3rd – Adzor Barlow – MR D J Makin

Bull born on, or between 1st January and 31st March 2024

1st – Dendor 1 Bryn – DE, ED & AL Jones

2nd – Hollyvale 1 Benedict – A & P Massey

3rd – Pebworth 1 Bowie – N & L Holdsworth

Bull born on, or after 1st April 2024

1st – Severnvale Robin – E G Mills

2nd – JC 1 Bacardi – Miss A Jackson-Carr

3rd – JC 1 Battye – L Jackson-Carr

Cow born on or before, 30th  June 2022, in calf or with own calf at foot

1st – Dendor 1 Lilac Wine 37th – DE, ED & AL Jones

Heifer, born on or between 1st July 2022 and 30th June 2023, in calf or with own calf at foot

1st – Pebworth 1 Amber & calf Pebworth 1 Copper

2nd – Dendor 1 Lilac Wine 42nd – Miss L davies

3rd – Harvest 1 Lulu 5th – G & D Sharman

Heifer, born on or between 1st July 2023 and 31st December 2023

1st – Hollyvale 1 June 6th – A & P Massey

2nd – Hallwood 1 Mistletoe 2nd – R Shaw

3rd – Coley 1 Malan 697 – Miss A Jackson-Carr

Heifer, born on or between 1st January 2024 and 31st March 2024

1st – Hollybush 1 Eva 5th

Heifer born on, or after 1st April 2024

1st – Ashdale 3 Queen 956 – Miss H Whittaker

2nd – Dendor 1 Lilac Wine 46th – DE, ED & AL Jones

3rd – Harvest 1 Lulu 6th – G & D Sharman

Interbreed young handlers

Novice – Sid Shaw

Junior – 1st – Ashlee Hughes 2nd – Mia Shaw

Overall champion – Ashlee Hughes Reserve overall champion – Sid Shaw

Interbreed Pairs – JC 1 Austin and Dendor 1 Lilac Wine 37th

Native and overall supreme champion – Dendor 1 Lilac Wine 37th

Family genetics shine at Balmoral

The renowned four-day Balmoral Show once again attracted a strong turnout of supporters and farming families, with warm weather and high spirits setting the tone for the event. Among the highlights was a competitive showing in the Hereford lines, where breed enthusiasts gathered to showcase top quality cattle.

Presiding over the judging was William Smith of Oldcastle, Ireland, an experienced and respected figure in the Hereford community. Mr. Smith, who most recently officiated at the National Hereford Poll Show, Moreton in Marsh, Gloucestershire in September 2024, brought a meticulous and discerning eye to the task.

Claiming the title of breed champion was Tynedale 1 660 Perfection 691, exhibited by Dorepoll Herefords. This April 2022-born bull, sired by Dorepoll 1 639 Perfection and out of Tynedale 1 579 Sparkles 658, was bred by W & S Haire, demonstrating the strength of a family-driven breeding program. Upon entering the ring, the bull displayed exceptional presence and style, earning high praise from the judge, stating he was a modern, clean bull and good on his legs. Not to be overlooked was the impressive senior bull Carrowboy 1 Perfect, exhibited by MH Farms Ltd, who also drew attention in a competitive class.

Tynedale 1 660 Perfection 691

The show marked an outstanding beginning to the 2025 season for the Dorepoll team. In addition to the breed championship, Dorepoll 1 Catalina 703 was awarded reserve female champion. The youngest in her class, this November 2023 born heifer is sired by Dorepoll 1 60G Chinook and out of the homebred cow Dorepoll 1 Catalina 681. She was bred by JE, RI & W Haire, further highlighting the consistency and quality of the Dorepoll herd.

Standing in the reserve breed champion position was Country Crest Brooks, exhibited by C. Kerr of the Kinnego Herd. This October 2023 born young bull is sired by Coralstown Hurricane and out of a Ballyaville Jen cow. Despite his age, he made a strong impression in the ring, demonstrating both power and promise. Judge William Smith commended him as “a good bull for the future,” signalling notable potential within this rising star.

Country Crest Brooks

Over in the female section, the female champion title was awarded to Ballypallady 1 Waikiki, exhibited by S. Cherry. This April 2022 born cow stood out among a competitive class of six strong entries. Sired by the acclaimed Dorepoll 1 93N Nationwide and out of Dorepoll 1 Journey 633, she impressed with her balanced conformation and presence. Accompanied by her September 2024 born calf, she displayed excellent maternal traits, further reinforcing the depth and quality of her breeding.

Ballypallady 1 Waikiki

The junior section was equally competitive, boasting the highest number of entries across both heifers and bulls born on or after 1st January 2024. Claiming the title of overall junior champion was Benburb 1 Alison 2nd, bred and exhibited by A. Shaw. This promising young heifer born in July 2024, sired by Benburb 1 Alan and out of Benburb 1 Alison, demonstrated excellent potential and breed character. The win marked a significant achievement for the Shaw family, making their debut at Balmoral Show one to remember.

Benburb 1 Alison 2nd

The reserve junior champion title was awarded to the youngest animal in the Hereford section, Richmount 1 Cracker Corleone. Despite his age, this bright young bull calf born in December 2024, held his own against strong competition. Sired by Fisher 1 Jaguar J347 and out of Richmount 1 Poppy, he is owned by young Hereford breeder B. Graham. His performance in the ring highlighted both his potential and the quality emerging from the next generation of breeders.

Richmount 1 Cracker Corleone

The Hereford breed was also well represented in the young handlers’ competition, with many enthusiastic and capable participants showcasing their skills. It was Keziah Shaw of Derryfubble Herefords who stood out, securing the senior beef young handler title and going on to be named overall reserve champion young handler, a commendable achievement and a testament to the talented future of the breed in the hands of the next generation.

The overall quality of cattle presented throughout the day did not go unnoticed. Judge William Smith praised the standard of the entries, remarking that he had “seen some wonderful cattle which were structurally sound,” and expressed confidence in the breed’s strong following and bright future.

Full Results List

Breed and male champion – Tynedale 1 660 Perfection 691 – Dorepoll Herefords

Reserve breed and male champion – Country Crest Brooks – C Kerr

Female champion – Ballypallady 1 Waikiki – S Cherry

Reserve female champion – Dorepoll 1 Catalina 703 – Dorepoll Herefords

Junior breed champion – Benburb 1 Alison 2nd – A Shaw

Reserve junior breed champion – Richmount 1 Cracker Corleone – B Graham

Cow or heifer, born on or before 31st December 2022, in calf or with own natural calf at foot

1st – Ballypallady 1 Waikiki – S Cherry

2nd – Dorepoll 1 Classic Kim – Dorepoll Herefords

3rd – Richmount 1 Poppy – B Graham

Heifer, born on or after 1st January 2023, and on or before 30th June 2023, in calf or with own calf at foot

1st – Sessiagh 1 Ariana – N Shaw

2nd – Kinnego 1 Ann – C Kerr

3rd – Carneyhill 1 Gillian 11th – JK & H Taggart

 

Heifer, born on or after 1st July 2023 and on or before 31st December 2023

1st – Dorepoll 1 Catalina 703 – Dorepoll Herefords

2nd – Benburb 1 Alice 11th – A Shaw

3rd – Ballypallady 1 Veronica – S Cherry

Heifer, born on or 1st January 2024

1st – Benburb 1 Alison 2nd – A Shaw

2nd – Moyadd 1 Baileys – C Fitzpatrick

3rd – Ballypallady 1 Calamity Jane – S Cherry

Bull, born prior to 1st April 2023

1st – Tynedale 1 660 Perfection 691 – Dorepoll Herefords

2nd – Carrowboy 1 Perfect – MH Farms Ltd

Bull, born on or after 1st April 2023, and on or before 31st December 2023

1st – Country Crest Brooks – C Kerr

2nd – Dorepoll 1 Aristrocrat – S Cherry

3rd – Benburb 1 Showtime – A Shaw

Bull, born on or after 1st January 2024

1st – Richmount 1 Cracker Corleone – B Graham

2nd – Dorepoll 1 Brigadier – Dorepoll Herefords

3rd – Annaghbeg Masala – M Moore

 

Group of three – Dorepoll Herefords

Pairs – C Fitzpatrick

Senior beef young handler & overall reserve champion – Keziah Shaw – Derryfubble Herefords

Reserve native interbreed pairs – Tynedale 1 660 Perfection 691 – Dorepoll Herefords & Ballypallady 1 Waikiki – S Cherry

Herefords hold strong this Spring 

Herefords hold strong this Spring

With the beef trade currently at an all-time high, anticipation ran high at the ringside ahead of the Hereford Spring Show and Sale. But the quality of cattle on offer and the resulting trade, more than lived up to the build-up. Bluetongue concerns and associated movement restrictions saw a number of lots withdrawn from the sale, but that did little to dampen demand, with buyers making the journey from as far as Cornwall to secure their next breeding animal.

Nine females were presented before judge Mr. Mark Severn, a respected Beef Shorthorn breeder from Halifax. Leading the way was Castle Mount 1 Tessa 443 from P. Massey, who took first place in her class and then went on to take female champion in a strong heifer line up. This marks continued success for the Massey family with their renowned Tessa line. At the Autumn Show and Sale, Castle Mount 1 Tessa 421 not only topped her class but also achieved the highest-priced female bid of the day. Castle Mount 1 Tessa 443 is out of a homebred cow Castle Mount 1 Tessa and sired by renowned bull Kinglee 1 Vanguard, and went on to make 3,600gns.

Castle Mount 1 Tessa 443

Joe Clark is no stranger to the show ring or sale success, but this year marked a personal milestone as he entered the ring as a breeder in his own right. His heifer, Gallowscourt 1 Duchess W728, made an immediate impact, claiming first place in the April to June 2024 born class. Boasting a full Rempstone packed pedigree with Rempstone 1 Duchess N637 as her dam and sired by Rempstone 1 Woody S658, Duchess went on to be tapped out as reserve female champion, before securing a final bid of 4,000gns an impressive result for Clark’s first outing under the Gallowscourt prefix.

Gallowscourt 1 Duchess W728

Taking the top female price of the day at 5,000gns was Pepperstock 1 Jade B1010 from Speirs Farms Ltd, a striking heifer sired by Spartan 1 Typhoon, the 2022 Bull of the Year. She carries all the hallmark traits of her sire, power, style, and presence in the ring. Her dam, Pepperstock 1 Jade S572, brings depth to the pedigree and complements her daughter’s showring credentials. The pair made their mark on last year’s show circuit, having been successfully shown together at both Norfolk and Ashby Shows.

Pepperstock 1 Jade B1010

Triumph continued for the Speirs family with their bull, Pepperstock 1 Blackstaffe, topping the 25th of September to 16th October 2023-born class. This impressive 19-month-old youngster is another standout, sired by Spartan 1 Typhoon and is out of the homebred cow Pepperstock 1 Molly V795. His quality didn’t go unnoticed in the ring, and he went on to secure the highest male price of the day, selling for 9,000 guineas, a significant result that capped a strong day for the Pepperstock team.

Pepperstock 1 Blackstaffe

One of the youngest bulls forward, Normanton 1 Boa Boa from TD & WT Livesey proved age was no barrier to success. He impressed the judge to take first prize in his class, before going on to be crowned both junior and overall grand male champion.

This November 2023-born bull is sired by Cleland 1 Nelson and out of Normanton 1 Fistulina 34th V631, a combination that clearly marks him as one to watch. His showring abilities were backed by commercial appeal, as he sold for 4,400 guineas on the day. This latest accolade follows a successful Autumn 2024 show season, where Boa Boa was named senior male champion at Agri Expo and reserve male champion at the HCBA Christmas calf show. His consistent performance in the ring continues to underline the strength of breeding behind the Normanton prefix.

Normanton 1 Boa Boa

Hot on his heels and taking the reserve overall grand male and senior male champion titles, was Spartan 1 Apatche from Oxfordshire breeders SC & GL Hartwright. Born in April 2023, this eye-catching young bull is a son of Solpoll 1 Perfection, bringing the weight of a renowned pedigree into the spotlight. Apatche’s dam, Spartan 1 Poppy, further strengthened his traits, as he enjoyed a successful 2024 show season. Claiming class wins at both Shropshire and Staffordshire County Shows, proving his consistency and presence in the ring. His ring success translated into a strong trade, with Spartan 1 Apatche selling for 6,200 guineas.

Spartan 1 Apatche

Standing reserve to Apatche in the senior male section was a homebred entry from breeders MF Gray and Miss L Crowther. Buckenhill 1 Bedford BTA was the youngest bull in the senior division, but that didn’t stop him from making an impression. This September 2023-born son of Buckenhill 1 Trans Am, out of Bosbury 1 Rosa 20, stood top of a strong class of seven bulls, impressing the judge with his balance and potential. His quality was further reflected in the sale ring, where he sold for 5,800 guineas.

Buckenhill 1 Bedford BTA

The younger bulls certainly didn’t disappoint, and one in particular Baybridge 1 Bob caught the judge’s eye. This January 2024-born bull from LG Gould, Dorset, won the final class of the day before going on to be tapped out as reserve junior male champion. Bob has already made a name for himself in the ring, enjoying a successful 2024 summer show season and securing both junior and overall champion titles at the HCBA Christmas Calf Show. Sired by Weybrook 1 Drake and out of Baybridge 1 Jasmine 2nd, he combined style with promise and was well received in the sale ring, selling for 4,800 guineas to a new home in Devon.

Baybridge 1 Bob

Overall, the sale reflected both the optimistic state of the beef sector and the strength of Hereford breeding across the UK. Despite a smaller catalogue, the quality on offer ensured a lively trade ringside and strong prices across the board. Females averaged £3,733.33, while bulls levelled at £5,195.68, with bidding competitive for well-bred, commercially appealing cattle. The judge, Mr. Mark Severn, commended the depth of quality throughout the classes, noting the balance between style, structure, and breed character on display.

The atmosphere was one of optimism and momentum, as both established breeders and new entrants were rewarded for their efforts in a showcase that underlined the Hereford breed’s growing appeal.

Sale results

Bulls to an average £5195.68 – Total £150,675 – 90.6% clearance

Show heifers sold to an average £3,733.33 – Total £33,600 – 100% clearance

Overall clearance – 92.68 % Average £4849.34

Full Show Results

Class 1 – heifer born on or between 04/05/2023 – 13/05/2023

No entries

Class 2 – heifer born on or between 02/09/2023 – 23/12/2023

1st – Pepperstock 1 Jade B1010 – Speirs Farms Ltd

Class 3 – heifer born on or between 09/01/2024 – 29/03/2024

1st – Castle Mount 1 Tessa 443 – P Massey

2nd – Spartan 1 Boux Avenue – SC & GL Hartwright

3rd – Bosbury 1 Laurel B173 – S Hawkins

Class 4 – heifer born on or between 05/04/2024 – 05/06/2024

1st – Gallowscourt 1 Duchess W728 – J Clark

Class 5 – bull born on or before 18/03/2023

1st – Moorside 1 Ample –  The Benacre Company Ltd

2nd – Fisher 1 Alberto A572 – RJ Hutchings

3rd – Newtoncroft 1 Aintree – Newtoncroft Farms

Class 6 – bull born on or between 01/04/2023 – 27/04/2023

1st – Spartan 1 Apatche – SC & GL Hartwright

2nd – Fisher 1 Archer A576 – RJ Hutchings

3rd – Cathedral 1 Asterix – HM Scarterfield Ltd

Class 7 – bull born on or between 02/05/2023 – 13/07/2023

1st – Penrhyn 1 Anubis – W Medforth

2nd – Normanton 1 Benvolio B192 – TD & WT Livesey

3rd – Penrhyn 1 Atlantic – W Medforth

Class 8 – bull born on or between 02/09/2023 – 19/09/2023

1st – Buckenhill 1 Bedford BTA – MF Gray & Miss L Crowther

2nd – Taymar 1 Busta – S Taylor & D Marsh

3rd – Castle Mount 1 Bonanza – P Massey

Class 9 – bull born on or between 25/09/2023 – 16/10/2023

1st – Pepperstock 1 Blackstaffe – Speirs Farms Ltd

2nd – Spartan 1 Banksy SP B233 – SC & GL Hartwright

3rd – Normanton 1 Brightspark – TD & WT Livesey

Class 10 – bull born on or between 10/11/2023 – 09/12/2023

1st – Normanton 1 Boa Boa – TD & WT Livesey

Class 11 – bull born on or between 09/01/2024 – 25/03/2024

1st – Baybridge Bob – LG Gould

2nd – Midford 1 Bravado – W Awan

3rd – Midford 1 Bobby Dazzler – W Awan

Grand female champion – Castle Mount 1 Tessa 443 – P Massey

Reserve grand female champion – Gallowscourt 1 Duchess W728 – J Clark

Senior male champion – Spartan 1 Apatche – SC & GL Hartwright

Reserve senior male champion – Buckenhill 1 Bedford BTA – MF Gray & Miss L Crowther

Junior male champion – Normanton 1 Boa Boa – TD & WT Livesey

Reserve junior male champion – Baybridge Bob – LG Gould

Overall grand male champion – Normanton 1 Boa Boa – TD & WT Livesey

Reserve overall grand male champion – Spartan 1 Apatche – SC & GL Hartwright

100% clearance and record prices at Dungannon

Buoyed on by strong prices for commercial cattle in markets and factories local Hereford breeders witnessed excellent trade for bulls at Dungannon Mart on Friday 18th April. There were 9 quality bulls on offer with an average price of £4935 and a 100% clearance which also saw the record price passed on two occasions.

Setting a new N.I. Record Price was the last bull into the ring, Solpoll 1 Braveheart bred by John & William McMordie, Ballygowan. At 17 months old he was backed by exceptional figures having the highest 400 day weight, Terminal & Self Replacing Indexes for all 2023 born calves in the breed. Sired by the herds stockbull Fabb 1 Top Prize and from the homebred dam Solpoll 1 Starlet V3 he had previously been best autumn born bull calf in the herds competition. After spirited bidding he was knocked down to S Caldwell, Omagh for 6800gns for use in his dairy herd.

Solpoll 1 Braveheart

Nigel Heatrick, Middletown had great trade for his 2 sons of Kye Nero, topping his trade was the Reserve Champion Black Water Ziggy. This impressive 20 month old out of the homebred Black Water Tina had already won his class and been placed Reserve Champion in the judging and caught the eye of R Morrison, Armagh who fought off stiff competition to take him home at 6000gns. Nigel’s second bull was another 20 month old, Black Water Yorkie, again his dam was sired by Clondrina 1110th and he sold for 4400gns to Listymore Farms, Castlederg.

Black Water Ziggy

Taking the day championship under judge Adam Armour was the 21 month old River-Dale 1 Bravado from the McMordie Family, Saintfield. This powerful son of Hollybush 1 Thor was the winner of the junior class and placed champion, the same as his maternal brother had in 2022. The first of three bulls to sell for 4600gns he went to Dungannon based E Robinson.

River-Dale 1 Bravado

Mark & Lawrence Moore, Dungannon also sold Annaghbeg Lawman for 4600gns this time to I Haffey, Armagh. At 19 months old he had previously stood second in his class and was sired by the herds stockbull Cave Hill Max who also sired the reserve champion at the February sale.

Annaghbeg Lawman

The final bull to sell for 4600gns was another from John & William McMordie, the 19 month old, Solpoll 1 Bullet. Sired by the 2023 Sire of the Year Solpoll 1 Promoter he was sold for export to M Goulding, Co Kerry for his pedigree herd.

Solpoll 1 Bullet.

The first bull into the ring got the sale off to a good start when the 23 month old Graceland 1 Alfie sold for 4000gns. Bred by Robin Irvine, Whitecross he was a son of Brookfield 1 Viking with good EBVs he sold to A McRoberts, Dromore

Graceland 1 Alfie

New General Manager announced

We are excited to announce that Seth Wareing will be joining our team as General Manager, bringing with him a wealth of knowledge and expertise gained from his work in the agricultural sector, particularly within the beef industry.

Growing up in rural Northamptonshire without a farming background, Seth’s career journey began with a 12-month dairy farm work experience placement in New Zealand. This experience sparked his passion for the industry and set him on a path to pursue a career in agriculture.

On his return, Seth studied at Moulton College, Northamptonshire, where he earned a BSc in Animal Management. Following his studies, he joined Keenan under their graduate scheme as a beef nutritionist for the global company. During his seven-year tenure, Seth played a pivotal role in spearheading the beef programme and implementing a digital recording system, driving innovation within the company.

Seth then went on to work for Blade ABP as a nutritionist, where he was responsible for establishing the research farm in Shropshire. In addition, he worked in the retail side of the company, overseeing key accounts such as ASDA and Co-op, and was deeply involved in the supply chain, ensuring a seamless journey from field to fork.

Following his role at Blade, Seth worked as the Business Manager at the Stabiliser Cattle Company for seven years, where he played a key role in driving the business forward. Through breed promotion and pushing data and technology adoption, Seth helped modernise and expand the Society’s impact in the industry.

Latterly, Seth completed a role at AHDB as an Engagement Manager, where he worked closely with farmers on the beef and lamb side, facilitating engagement and promoting best practices across the industry. A family man, Seth enjoys watching rugby and thrives on innovation, consistently basing his decisions on data to drive impactful results.

When asked about joining the Society he said ‘I am delighted to be starting here at the Hereford Cattle Society, a prestigious and well-regarded breed with nearly 150 years of pedigree breeding behind it. I look forward to engaging with the membership and taking the breed forward’.

We are thrilled to welcome Seth to our team and look forward to the valuable expertise and fresh perspectives he will bring to our breed.

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Official Show Partner of the 2028 World Hereford Conference Confirmed

We are delighted to announce that the Royal Three Counties Show has been declared as the official host show for the 2028 World Hereford Conference.

Established in 1951, the World Hereford Conference (WHC) is hosted by a different country every four years, connecting Hereford breeders from around the globe. In 2028, Britain is at the helm, holding a week-long event consisting of conference sessions, herd visits and a show of cattle that will no doubt be a truly spectacular sight.

Following a competitive process, the official host show is announced as the Royal Three Counties Show, which will be held in June 2028. Set against the stunning backdrop of the Malvern Hills – an Area of Outstanding Natural Beauty – the show is a notable event in the calendar of Hereford breeders and the turnout is expected to be bigger than ever. Incidentally, the show, which features one of three neighbouring counties every year, will be hosted by Herefordshire in 2028. 

David Prescott, CEO of the Royal Three Counties Agricultural Society said:

“Everyone at the Three Counties is absolutely delighted to have been selected as the host of the 2028 World Hereford Conference. With a history dating back to 1798, when a Hereford Bull took first prize in the first show in Broad Street, we very much see the 2028 Hereford World Conference as a homecoming. It’s a privilege to be asked to showcase Herefords to breeders and enthusiasts from all over the World for what will be fantastic spectacle.”  

Matthew Rollason, Chairman of the 2028 World Hereford Conference Committee said:

“The WHC committee were hugely impressed with the ambitious proposal put forward by the Royal Three Counties team, which set them apart from the competition.

The professional support that they have shown so far, coupled with excellent infrastructure and livestock facilities on their modern showground, made it an easy decision.

We look forward to working closely with the team in the coming years.”

Further details will be shared with Hereford Cattle Society members and WHC delegates when possible.

If you have any queries, please email hello@herefordcattle.org

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Native Beef Genetics Sale

Don’t miss this online timed auction with some exciting Hereford lots entered!

Catalogues available soon!

 

  • March 7th – March 9th
  • Harrison & Hetherington Ltd / MartEye
  • 7pm – 7pm

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Strong trade for N.I.H.B.A Dungannon opener

There was fantastic trade for Hereford bulls at the Premier Sale held at Dungannon Farmers Mart on Tuesday 11th February with bulls topping at 4500gns leaving an average of £3623 with a 86% clearance rate.

Leading the days prices was Solpoll 1 Alberto from John & William McMordie, Ballygowan. Sired by Herberry 1 Humberto and from the homebred dam Solpoll 1 Amber S13, with a pedigree full of easy calving sires he was victorious in Class 1 in the mornings judging and after a flurry of bids for auctioneer Trevor Wylie to deal with he was eventually knocked down to Nigel Patterson, Portadown.

Solpoll 1 Alberto

The same exhibitors also bred the champion and winner of class 2, Solpoll 1 Arizona. Sired by the 2023 Sire of the Year Solpoll 1 Promoter and from the Panmure 1 Henry daughter Solpoll 1 Starlet L6. This powerful and long bull caught the eye of Judge James Nelson and then purchaser Ivan Haire, Dundrod who paid 4100gns to get him.

Champion Solpoll 1 Arizona

The youngest class was won by Dungannon based Alan Shaw with Benburb 1 Bert. A son of Moorside 1 Panda out of the imported Fabb 1 Northern Star daughter Appel 1 Starlight this well muscled young bull had been a 1st prize winner at both the calf show and nation show and sold for 4300gns to William Toner, Coleraine.

Benburb 1 Bert

Mark & Lawrence Moore sold the 3rd prizewinning Annaghbeg Flavia for the next best price of 2800gns to J & J Herron, Whitecross. A son of Cave Hill Max his dam is full of home bred genetics.

Top trade at February Stirling Bull Sales 

This Spring’s February Stirling bull sale was a success with strong demand and solid results. A 100% clearance rate highlights the quality of the animals that were entered. With the bulls reaching good prices, it’s a clear sign that buyers were willing to pay top money for strong genetics and performance.

Sundays live stream added a great element, allowing buyers who couldn’t be there in person to still participate and get a close look at the bulls. It created a great atmosphere, with the show hall full of spectators and discussions buzzing about current trends and high prices in the beef market.

These high prices reflect the confidence in the breed, with two bulls finding homes in Somerset and Orkney, proving that distance is no barrier when purchasing good, strong solid bulls. The healthy competition at this sale, and these prices should encourage breeders to invest in the breed.

Auckvale 1 Almighty 2276A 7000gns price is a clear indicator of the strong demand for top-quality Hereford genetics. Coming from the Kemp family in Durham, this powerful March 2023 bull is sired by Auckvale 1 Tundra 2009T and is out of Auckvale 1 Beauty 1867S. Notable family lines including Dendor and Solpoll have contributed to the muscular structure and success of this bull.

Auckvale 1 Almighty 2276A

Next in the money was Harveybros 1 A-Ladies-Man from G & S Harvey seeing a price of 4,800gns. This May 2023 born bull has been successfully shown so it was no surprise that he caught the bidder’s eye. Out of a homebred cow Harveybros 1 Crocus N1 and sired by Gouldingpoll 1 Stockman he showed class and power, securing a new home.

Harveybros 1 A-Ladies-Man

Criffel 1 Apollo from the Criffel Pedigree herd realised a price of 4,500gns. Sired by Wirruna Peace P198 and out of Criffel 1 Shona, the dark red bull oozed style in and out of the ring. The young June 2023 bull demonstrated to the market to favour bulls with solid breeding potential.

Criffel 1 Apollo

Finally, Moralee 1 Bond DC313 from T & D Harrison made a significant impact and is out of the renowned Moralee 1 Kylie cow and sired by Days Calibre G74. The youngest bull on the day displayed strength and conformation to compliment the breed and the four bulls power packed a punch.

Moralee 1 Bond DC313

Sale results

Lot 259 – Auckvale 1 Almighty 2276A  – W & R Kemp & Sons

Lot 260 – Harveybros 1 A-Ladies-Man – G & S Harvey

Lot 258 – Criffel 1 Apollo – E Burgess

Lot 257 – Moralee 1 Bond DC313 – T & D Harrison

Juniors steal the show at Christmas Calf Show

Baybridge 1 Bob from LG Gould stole the show at this year’s Christmas calf show. Winning the overall supreme championship was a highlight for stockman Pete Compton, and with his own fan club cheering him on, the atmosphere was full of festive energy.

This exceptional January 2024 born bull, with his pedigree and accomplishments certainly highlight his impressive qualities and his success in the show ring this year. The combination of his sire, Weybrook 1 Drake, and his dam, Baybridge 1 Jasmine 2nd, seems to have produced a winning formula. His style and ring presence clearly made an impact right from the moment he entered, and judge Mr Jeremy Price took a shine to him as soon as he entered the ring.

Baybridge 1 Bob from LG Gould

His early success, by winning the calf class at Gillingham and Shaftesbury Show, laid a strong foundation for his later achievements at Agrifest 2024, where he secured both native male champion and reserve overall native champion. These accolades speak to his remarkable conformation and consistent performance, which are key factors for any standout show animal.

Flashy heifer Ashdale 3 Queen 956 from TG, EI & EN Thorne made a strong impression at the event, giving Baybridge 1 Bob a real run for his money. The long journey from Pembrokeshire clearly paid off, with Non Thorne at the helm and partner Carwyn Lewis providing solid support. Ashdale 3 Queen 956’s performance was nothing short of impressive, especially considering she was the youngest animal in the ring. Her pedigree is certainly a winning combination, being sired by Fisher 1 Profile P456 and out of Ashdale 3 Queen 770. Securing the junior female title and reserve overall champion is an outstanding achievement.

Ashdale 3 Queen 956 from TG, EI & EN Thorne

Dendor 1 Boof from DE, ED & AL Jones is the seasoned showman, taking the senior male champion title amongst a strong class of September and October 2023 bulls. Having already earned reserve senior male champion at Agri Expo just a month prior, his consistency in the ring speaks volumes about his quality and presence. Being a September 2023-born son of Solpoll 1 Vanquish, and out of Dendor 1 Ruby 34th it’s clear that Boof has inherited not just his impressive lineage but also a lot of natural style and charisma.

Dendor 1 Boof from DE, ED & AL Jones

Normanton 1 Boa Boa impressed at the show, earning reserve senior male championship in a competitive field. The November 2023-born son of Cleland 1 Nelson stood out among some stiff competition. His strong performance in the senior male division highlights his potential, as he was able to hold his own against other high-quality bulls.

His pedigree, with Cleland 1 Nelson as his sire, and out of home bred cow Normanton 1 Fistulina 34th V631 gives him a solid genetic foundation. The TD & WT Livesey team from Ashby-de-la-Zouch must be thrilled with his performance, and Boa Boa’s future looks very promising.

Normanton 1 Boa Boa from TD & WT Livesey

The Dendor herd had a fantastic day, with Dendor 1 Billy-the-Kid making his mark for the second time this year by adding to the herd’s already impressive winning streak. Winning the March 2024-born class and then going on to secure reserve junior male is a huge accomplishment. It’s especially notable given his track record having already triumphed as junior male, overall male, and reserve champion at Agri Expo this November. Billy-the-Kid is a young bull to watch, and his consistent success shows he’s a real standout in the ring.

His pedigree, being sired by Solpoll 1 Vanquish and out of Dendor 1 Wattle 9th from DE, ED & AL Jones, reflects top-notch breeding that shines through in his conformation, performance and style.

Dendor 1 Billy-the-Kid from DE, ED & AL Jones

Studdolph 1 Barbie 927 from Miss EN Thorne made a strong impression in the female section, clinching senior female champion. What a fantastic achievement for this November 2023-born heifer, especially in such a competitive field. Her performance in the senior class clearly demonstrated her quality and consistency, and it’s no surprise that she stood out among the other strong contenders.

Her pedigree is particularly impressive, with her dam Studdolph 1 Barbie 719 and sire Alderville 1 Dover combining to produce a heifer with style, substance, and show ring appeal. The Barbie line is known for its success, so it’s no surprise that Barbie 927 has followed in those footsteps.

Studdolph 1 Barbie 927 from Miss EN Thorne

Another Barbie in the limelight was Creuddyn 1 Barbie from G Davies taking the reserve senior female champion. Winning her September/October 2023 class amongst seven other heifers was no mean feat in a competitive field and proved that her sire SMH King Size 87K was still delivering the goods, clearly leaving a strong mark on his offspring. Her dam Merlinstone 1 Thuya 3rd also played a crucial role in shaping the heifer’s confirmation and appearance.

Creuddyn 1 Barbie from G Davies

The Pippa family is clearly a winning one for T & D from the Moralee herd, and Moralee 1 Pippa TE347 is no exception. Her sire, Dendor 1 Tecwyn, brings a strong genetic influence that blends well with the qualities passed down from her dam, Moralee 1 Pippa S16. This combination resulted in winning her March 2024 class amongst six other heifers which is a true testament to her breeding and one the Harrisons will be proud of. She then went onto take the reserve junior female championship which is a major highlight for the duo.

Moralee 1 Pippa TE347 from T & D Harrison

To finish the day’s proceedings was the young handler’s section, with a culmination of hard work in and out of the showring throughout the day. The senior section was the most impressive class with three seniors putting judges Tina Russell and Simon Bradley Farmer through their paces. Judge Tina stated that they were splitting hairs amongst them and each one would be welcome to work for her any time. Clinching the winner’s section by a margin was Ethan Brook from Hengoed, Wales. Not to take anything away from second place Will Awan and third place Archie Roberts.

The intermediates were also exceptional in their handling, demonstrating skills of patience, determination and knowledge. No stranger to the winning spot and taking first place was Liam Jackson-Carr, followed by avid show woman Ashlee Hughes and third place by Jack Heath, a keen young stockman.

Two juniors participated in the seven to twelve section and showed that age is no barrier when handling an animal. Abbie Jackson-Carr took the winning spot, sibling of Liam showing that the enjoyment runs through the family. Liam Bowen from Bounds Herefords was a close second, with this being his first ever competition.

Full Show Results

Class 1 – Best pair of bull calves owned by the exhibitor

1st – Midford Herefords – W Awan

2nd – JC Herefords – L Jackson-Carr

3rd – Creuddyn Herefords – G Davies

Class 2 – Best pair of heifer calves owned by the exhibitor

1st – Beca Herefords – GJ Twose

2nd – Bounds Herefords – H Weston & Sons Ltd

Class 3 – Bull calves born September/October 2023

1st – Dendor 1 Boof – DE, ED & AL Jones

2nd – Adzor Barlow – DJ Makin

3rd – Normanton 1 Brightspark – TD & WT Livesey

Class 4 – Bull calves born November/December 2023

1st – Normanton 1 Boa Boa – TD & WT Livesey

2nd – Parkapella 1 Bellagio – Mr & Mrs S Coates

Class 5 – Bull calves born January/February 2024

1st – Baybridge 1 Bob – LG Gould

2nd – Midford 1 Bobby Dazzler – W Awan

3rd – Beca 1 Bonanza – GJ Twose

Class 6 – Bull calves born March 2024

1st – Dendor 1 Billy-the-Kid – DE, ED & AL Jones

2nd – Midford 1 Bravado – W Awan

3rd – Havenfield 1 Bailiff – EL Lewis & Son

Class 7 – Bull calves born April/May 2024

1st – JC 1 Bacardi – L Jackson-Carr

2nd – JC 1 Battye – L Jackson-Carr

3rd – Creuddyn 1 Kingsize – G Davies

 

Class 8 – Heifer calves born September/October 2023

1st – Creuddyn 1 Barbie – G Davies

2nd – Moralee 1 Kylie DC314 – T & D Harrison

3rd – Dendor 1 Keepsake 27th – DE, ED & AL Jones

Class 9 – Heifer calves born November/December 2023

1st – Studdolph 1 Barbie 927 – Miss EN Thorne

2nd – Normanton 1 Jews Ear 43rd B687 – TD & WT Livesey

Class 10 – Heifer calves born January/February 2024

1st – Mairwen 1 Maggie Moultan – N Owens

2nd – Sandlow 1 Starburst E300 – S Jones

3rd – Baybridge 1 Bonnie – LG Gould

Class 11 – Heifer calves born March 2024

1st – Moralee 1 Pippa TE347 – T & D Harrison

2nd – Spartan 1 Jen SP B251 – SC & GL Hartwright

3rd – Dendor 1 Silver-Lady 3rd – DE, ED & AL Jones

Class 12 – Heifer calves born April/May 2024

1st – Ashdale 3 Queen 956 – TG, EI & EN Thorne

2nd – Dendor 1 Echo 47th – DE, ED & AL Jones

3rd – Parkapella 1 Jenny 1623 – Mr & Mrs S Coates

Young handlers 19 – 26 years old

1st – Ethan Brook

2nd – Will Awan

3rd – Archie Roberts

Young handlers 13 – 18 years old

1st – Liam Jackson-Carr

2nd – Ashlee Hughes

3rd – Jack Heath

 

Young handlers 7 – 12 years old

1st – Abbie Jackson-Carr

2nd – Liam Bowen

Championships

Junior male and overall supreme champion – Baybridge 1 Bob – LG Gould

Junior female and reserve overall supreme champion – Ashdale 3 Queen 956 – TG, EI & EN Thorne

Senior male champion Dendor 1 Boof – DE, ED & AL Jones

Reserve senior male champion Normanton 1 Boa Boa – TD & WT Livesey

Reserve junior male champion – Dendor 1 Billy-the-Kid – DE, ED & AL Jones

Senior female champion – Studdolph 1 Barbie 927 – Miss EN Thorne

Reserve senior female champion – Creuddyn 1 Barbie – G Davies

Reserve junior female champion – Moralee 1 Pippa TE347 – T & D Harrison